The UAE-based food tech startup, The Cloud, has achieved a significant milestone with the successful first close of its Series B funding round, securing $12 million out of a targeted $30 million. This achievement, coupled with a strategic acquisition and a balanced mix of equity and debt financing, underscores The Cloud’s commitment to industry leadership, global expansion, and technological innovation.
Strategic Acquisition of KBOX Amplifies The Cloud’s Presence
In a strategic move to fortify its foothold in the global market, The Cloud has acquired UK-based food tech startup KBOX, expanding its reach by 200 locations across the UK. This acquisition emphasizes The Cloud’s dedication to driving innovation and asserting dominance in the food tech sector. The expansion into the UK market paves the way for further growth across Europe and the GCC region, solidifying The Cloud’s position as a pioneering force in the virtual dining landscape.

Series B Funding Validates The Cloud’s Robust Business Model
The Series B funding round, marked by the entry of new investor MENA Moonshots, signifies a vote of confidence in The Cloud’s mission to revolutionize the food tech industry. The infusion of capital, combined with the debt financing from Aluna Partners, highlights the strength of The Cloud’s business model and its vision for accelerated growth and technological advancement. With a total raise of $22 million, including the previous Series A funding, The Cloud is poised to capitalize on strategic partnerships and expand its market presence globally.
Future Outlook
Georges Karam, CEO of The Cloud, expressed enthusiasm about the company’s future prospects, citing plans for strengthening market presence, pursuing strategic acquisitions, and seeking additional capital. The Cloud’s proprietary technology platform and proactive acquisition strategy position it for industry consolidation and global scalability. With the support of strategic investors like Aluna Partners, The Cloud aims to capture significant market share in the UK and beyond, leveraging its innovative approach to online food delivery and virtual dining experiences.
Stefano Sciacca, Managing Director at Aluna Partners, echoed Karam’s sentiments, emphasizing the enduring potential of the online food delivery market and The Cloud’s emergence as a global market leader. The additional capital from the Series B funding will fuel The Cloud’s growth initiatives, including international expansion, operational optimization, and further development of its technology platform. As The Cloud continues to redefine the future of food tech, it remains poised for continued success and innovation in the dynamic culinary landscape.
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