Tucked along the vibrant stretch of 999 Al Wasl Road, o’de rose is more than just a boutique — it is an immersive experience. Born from the spirit of cultural preservation and creative reinvention, the store curates a one-of-a-kind blend of fashion, design, and soul. With every handcrafted item, the boutique tells stories of heritage, craftsmanship, and contemporary elegance.
Whether you’re sipping their signature rose water drink, admiring hand-picked artworks, or browsing through globally sourced pieces, o’de rose invites you into a world where tradition meets modernity — softly, beautifully, and meaningfully.
A Curated World of Statement-Making Pieces.

At the heart of o’de rose is a deep reverence for cultural identity and artistic expression. The boutique offers an exceptional selection of clothing, accessories, furniture, home décor, and contemporary art — each piece intentionally sourced from skilled designers and artisans across the globe. Nothing is mass-produced; everything has a story.
The boutique redefines the idea of a “statement piece” — not as something loud, but as something layered with meaning. With a mix of Arabic heritage and modern aesthetics, their collections speak to those who value authenticity, individuality, and lasting impact.
A Sensory Boutique Experience Like No Other.

From the moment guests step inside o’de rose, they are enveloped in a multisensory experience. The scent of rose incense, the gentle hum of ambient music, and the refreshing rose water drink create a unique atmosphere that feels both grounding and elevated. It’s shopping, but also soul-soothing.
This immersive ambiance is a deliberate part of the brand’s philosophy — inviting people to slow down, connect, and appreciate beauty with intention. Every detail, from textures to lighting, reflects the brand’s deep commitment to celebrating rose as a symbol of grace, culture, and refinement.
Empowering Artisans, Honoring Heritage.

More than a luxury boutique, o’de rose stands as a platform for underrepresented and local talent. The brand works closely with regional artists and disadvantaged artisans, offering them space to showcase their work and share their stories. This commitment adds a layer of purpose to every purchase.
The boutique’s logo — the Phoenix — embodies this vision of ongoing creative renewal. Just as the mythical bird rises from its ashes, o’de rose is a place where old traditions are reborn through modern interpretations. You’ll also find their thoughtfully curated pieces at Galleries Lafayette, 2nd floor, Dubai Mall.
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