Gulf Business Journal
Notification
  • HOME
  • LIFESTYLE
  • F&B
  • HEALTH & FITNESS
  • TECHNOLOGY
  • ABOUT US
  • CONTACT US
Reading: Dima Ayad Pioneers Size Inclusivity, Challenges Norms, and Aims for Global Recognition in Fashion.
Share
Font ResizerAa
Gulf Business JournalGulf Business Journal
Search
  • HOME
  • LIFESTYLE
  • F&B
  • HEALTH & FITNESS
  • TECHNOLOGY
  • ABOUT US
  • CONTACT US
Follow US
Gulf Business Journal > Blog > Lifestyle > Dima Ayad Pioneers Size Inclusivity, Challenges Norms, and Aims for Global Recognition in Fashion.
Lifestyle

Dima Ayad Pioneers Size Inclusivity, Challenges Norms, and Aims for Global Recognition in Fashion.

EDITOR
Last updated: 2024/03/22 at 11:05 AM
EDITOR
Share
SHARE

Fashioning Inclusivity

Dima Ayad, a prominent figure in the regional fashion scene, has made a mark with her commitment to size inclusivity in her eponymous fashion label. 

Contents
Fashioning InclusivityChallenging NormsGlobal Recognition and Future Aspirations

Recognizing the need for clothing options that cater to diverse body types, Ayad’s brand offers sizes ranging from XS to 4XL, setting a new standard for inclusivity in the industry. 

Her recent collaboration with luxury e-commerce platform Net-A-Porter and Italian plus-size label Marina Rinaldi highlights her pioneering efforts in championing body positivity.

Challenging Norms

Ayad’s journey in the fashion world began in 2010 when she launched her label to address the lack of options for curvy women like herself. 

She has been vocal about combating the industry’s ‘fat tax’ and advocating for fair pricing regardless of size. Through her runway shows and collections, she emphasizes body inclusivity, featuring models of all sizes and shapes. 

Ayad’s bold designs, characterized by bright colors, metallics, and polka dots, empower women to make a statement with their attire and challenge traditional beauty standards.

Global Recognition and Future Aspirations

Ayad’s impact extends beyond regional borders, with collaborations with international brands like Malone Souliers opening doors for global exposure. 

Despite the progress made, Ayad believes there is still work to be done in elevating Arab designers and contemporary wear in the fashion landscape. 

Her vision for the future of her label includes expanding her reach through brick-and-mortar stores and online platforms, with the ultimate goal of dressing diverse body types worldwide.

To know more visit –https://dimaayad.com/

To read more startup stories –https://gulfbusinessjournal.com/

Subscribe to Our Newsletter

Subscribe to our newsletter to get our newest articles instantly!

[mc4wp_form]
EDITOR March 22, 2024 March 22, 2024
Share This Article
Email Copy Link Print
Previous Article Babyshop: Essential Travel Gear Ensuring Comfort, Safety, and Entertainment for Traveling Families.
Next Article Karama embodies Dubai’s Fusion Of Tradition And Modernity, Preserving Heritage Amidst The Winds Of Change.
Leave a comment

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Editor's Pick

ME + MER: Cool, Conscious Kids’Beachwear Inspired by the UAE’s CoastalBeauty.

Inspired by the pristine beaches and vibrant coastal life of the UAE, this design-led kids’ beachwear brand offers timeless, high-quality…

By EDITOR 6 Min Read
Beadz: Bringing Back the Fun in Fashion With Personalized Handcrafted Beaded Accessories

In a world dominated by fast fashion and mass-produced goods, handmade accessories…

4 Min Read
Fuse: Handcrafted Jewelry Reinvented with Bold Designs and Sustainable Craftsmanship

In a world where fashion and self-expression are constantly evolving, jewelry holds…

6 Min Read

Top News

Uncategorized

Floraty: Bringing Nature Indoors with Purposeful Floral Design.

In today’s fast-paced world, flowers are more than just decorative pieces—they are a source of emotional comfort, beauty, and connection…

By EDITOR 4 Min Read
Lifestyle

RAAV Couture: Contemporary Abayas that Celebrate Modesty and Elegance.

In a region where modest fashion holds deep cultural significance, the abaya remains a timeless and essential garment. While black,…

By EDITOR 4 Min Read
Health & Fitness

Smart Catering: Premium Boxed Catering for Effortless Events.

In today’s fast-paced world, convenience is key—especially when it comes to entertaining. Whether it’s an intimate birthday party, a casual…

By EDITOR 4 Min Read

You Might Also Like

Lifestyle

RAAV Couture: Contemporary Abayas that Celebrate Modesty and Elegance.

In a region where modest fashion holds deep cultural significance, the abaya remains a timeless and essential garment. While black,…

4 Min Read
Lifestyle

ME + MER: Cool, Conscious Kids’Beachwear Inspired by the UAE’s CoastalBeauty.

Inspired by the pristine beaches and vibrant coastal life of the UAE, this design-led kids’ beachwear brand offers timeless, high-quality…

6 Min Read
Lifestyle

Beadz: Bringing Back the Fun in Fashion With Personalized Handcrafted Beaded Accessories

In a world dominated by fast fashion and mass-produced goods, handmade accessories have carved out a charming niche of their…

4 Min Read
Lifestyle

Mamma Mimos: Eco-Friendly Nightwear for Kids That Puts Comfort First

In today’s world, parents are increasingly concerned about the quality of the products their children use, particularly when it comes…

4 Min Read
Gulf Business Journal

Welcome to Gulf Business Journal, where the desert sands of innovation meet the ocean of opportunity! We’re the oasis for startups in the Gulf region, offering a refreshing blend of creativity, ambition, and entrepreneurial spirit.

Follow Us:

Categories

  • Lifestyle
  • F&B
  • Health & Fitness
  • Technology

Quick Links

  • About Us
  • Contact Us
  • My Bookmarks

Subscribe

  • Lifestyle
  • F&B
  • Health
  • Technology

Copyright © 2024 Gulf Business Journal | Powered by InflexMedia